Archive for the ‘Marketing’ Category

Connecting with Consumers Socially, When is the Best Time?

June 28th, 2011 5 comments

Here is an interesting infographic from KissMetrics on some of the science behind the timing of Social Media posts. If you’ve ever done anything in social media, even your personal Facebook account, you know that the timing of when you post your info can have a big impact on the number of responses you receive.

While if information contained in this infographic is interesting and may get you to think about the timing of your posts differently (this is especially true for those involved on the business side), the best takeaway that can be gleamed here is to know who you are trying to reach and test, test, test. Remember, no one should know your customers better than you.

Science of Social Timing Infographic

Chocolate Bunny Gives Life to Save Us Money

April 21st, 2011 3 comments

Here’s a nice little marketing tie in with the Easter holiday. Cree, a maker of LED chips, power LEDs, LED backlighting, power switching and wireless communications devices created a holiday themed video to illustrate how LED bulbs are more efficient than incandescent bulbs. I’m just surprised that with the energy saving theme they didn’t try to also tie in with Earth Day which is only two days earlier.

Categories: Marketing, Online Marketing Tags:

A Glimps at the Future of Ecommerce Live Chat

April 12th, 2011 1 comment

As someone who works in online marketing I get to see a lot of new technologies; however, it is very rare that something appears that has the potential to change how we interact and facilitate transactions in the online space. After seeing this video I believe that 3 Live Shop has that potential. By combining mirrors, camera’s and touch screens, basically video chat with a multi-touch interface for the salesperson, 3 (Tre) has created the potential for an in-store shopping experience anywhere you have a computer. Check out the video and feel free to share your comments.

3 from B-Reel & B-Reel Films on Vimeo.

Categories: Marketing, Online Marketing, Web Tools Tags: